The Science & Application
Problem 1: Post-Shave Discomfort & Irritation
The Cause: Many shaving gels rely on drying alcohols and chemical propellants that provide minimal cushioning, causing the blade to drag and tug across skin rather than gliding smoothly.
The Epic Shave Solution: A luxury combination of 12% Myristic Acid and 3.5% Stearic Acid saponified with Potassium Hydroxide creates a dense, microscopic foam cushion. This lifts the hair and provides exceptional blade glide, allowing clean cuts at the base for a smooth, comfortable shave.
Problem 2: Dehydrated, Tight Skin Post-Rinse
The Cause: Traditional foaming soaps are formulated to rinse away completely clean, leaving skin feeling stripped, tight, and uncomfortably dry.
The Epic Shave Solution: Infused with 4% USP Glycerin and an Active Triple-Oil Matrix (Coconut, Olive, and Sweet Almond Liquid). This ultra-nourishing lipid blend stays active during the shave, delivering rich, lasting moisture that leaves you stepping out of the shower with skin feeling soft, comfortable, and deeply hydrated—before you even apply a lotion
Problem 3: Sink and Blade Clogging Residue The Cause: Mass-market shave creams use heavy, un-saponified animal fats or synthetic waxes that don't dissolve in water, clogging expensive modern razor cartridges and building up thick, nasty residue in boutique sink basins.
The Epic Shave Solution: Built around a highly refined, water-soluble potassium soap base. It breaks down instantly under warm water, washing away clean from both the razor blade and the drain pipe with zero oily film left behind.
Potassium Saponification Matrix (12% Myristic / 3.5% Stearic) // The Blade Shield
An elite chemical engine that generates a dense, ultra-lubricated cushion. It provides maximum blade glide and skin comfort, ensuring smooth passes for thick facial hair or delicate body grooming alike.
The Triple-Lipid Nourishing Complex // The Moisture Anchor
A precise blend of Coconut Oil, Sweet Almond, and Olive Oil that provides skin-nourishing moisture throughout your shave. It softens hair for easier cutting while keeping skin hydrated, comfortable, and free from the tight, stripped feeling common with traditional foams.
200:1 Concentrated Aloe & Allantoin // The Cellular Calmer
Ultra-concentrated botanical soothers formulated to provide instant cooling comfort, calm skin's surface, and maintain a smooth, comfortable feel from first pass to final rinse.
Euxyl® PE9010 & Vitamin E Acetate // The Stability Guard
A clean, paraben-free, broad-spectrum preservation system that keeps the botanical extracts fresh and potent, while nourishing Vitamin E conditions and softens skin for a smooth, comfortable shave.
For Elite Facial Grooming: Wash face with warm water to soften the hair. Press a nickel-sized amount of Epic Shave onto fingertips and massage thoroughly onto the beard area until a thick, dense cushion forms. Shave with the grain, rinse with cool water, and pat dry. No post-shave balm required.
For Delicate Body & Leg Grooming: Apply a thin, even layer directly to wet skin in the bath or shower. The high-lubricity cushion remains perfectly slick even underwater for comfortable, smooth shaving. Rinse away completely to reveal smooth, thoroughly hydrated legs and skin
Pro-Retailer Counter Tip: Remind your accounts that because this contains Jeen Botanical Extract Blends and deep lipid conditioners, it doubles beautifully as a hydrating facial mask before the shave begins. Simply leave it on the skin for a few minutes to let the oils fully soften the hair before running the blade.